Starting your holiday planning early? The best Amazon Prime Day deals for moms are a great starting place. This year, Amazon Prime Day begins on July 12 and runs for 48 hours.
Amazon Prime Day is an annual sale for Amazon Prime members. (Not a Prime member? Sign up for a free 30-day trial!) Similar to Black Friday, Amazon Prime Day has amazing deals, but many deals are “lightning deals” that only last for a couple hours and sell out quickly.
If you’re looking to make the most of Prime Day (and not spend all day with your phone in your hand), check out this list of my favorite Amazon Prime Day deals.
You can set reminders with the Prime Day app or list your favorite deals on the shopping list. If you’re getting a head start on your Christmas shopping, don’t forget to write down all your purchases so you remember what you’ve already bought!
Get my free printable shopping list and gift tracker at the bottom of this post and keep checking back as I add and update deals!

Toys to get on Amazon
Get your Christmas shopping done early with these toy deals!
- Fun (educational) toys
- Melissa and Doug toys
- LOL dolls I think I’m most excited about this stackable storage container!
- Osmo bundles and games are up to 50% off
- Indoor toys and games, like Jenga and board games
- Outdoor toys, like sand toys and pool floats
- Green Toys up to 60% off
- Play-Doh This 24 pack is perfect to donate to school, save for stocking stuffers, or even use in goodie bags for your child’s birthday party.
- Not on Amazon, but check out the deals on kids’ clothes and toys at Target today, too!
Clothing Deals on Amazon
- Fashion for the family
- Men’s and women’s fashion up to 50% off
- Under Armour is up to 35% off (I already stocked up on sweatshirts for my husband and pants for my son)
- Adidas is up to 30% off
- Calvin Klein is up to 30% off
- Not on Amazon, but The Children’s Place has amazing sales on kids’ clothes today, so stock up for school!
Office and craft supplies
Get ready for back-to-school!
- Office supplies
- Cricut vinyl and machines There are so many cool things a Cricut can do. Do you have one? I have the Cricut Maker and I’ve been busy labeling all.the.things around my house!
- Cricut Easy Press RUN! This is an amazing price!
- Rocketbook Erasable, Reusable Notebook
Kitchen and home items
There are some amazing deals on small appliances today!
- Instant Pot Ultra 8 Qt. 10-in-1 Perfect for large families. This Instant Pot even makes cakes!
- Instant Pot 7 in 1 6 Qt. Duo This is the lowest price that I’ve seen the Instant Pot!!!
- Kitchenaid Professional 6 Qt. Mixer Each color and size is a different price, so check to make sure you’re getting the best price/color/size that you want.
- Luggage I have a couple of the Vera Bradley bags that are on sale. 😍
- iRobot Roomba vacuums are up to 50% off These makes daily cleanups so much easier!
- Household essentials Save up to 30% on Clorox, Glad, Burt’s Bees, and more!
- MORE household essentials (Get Tide, PAMPER’S 🎉, Dawn Dish Soap, and more for up to 40% off)
- Get Amazon Essentials for up to 30% off
- Dyson vacuums and appliances
- Chemical Guys have deals all day
- This Ninja blender is also a great price
- Yeti Coolers are 30% off
Amazon devices
Everything from Echo Dots to Kindles are on sale as part of Amazon Prime Day.
- Get your kids Kindle Fires, which also come with a no-questions-asked warranty
- The kids’ Kindle bundle is also an amazing gift idea
- Get a Kindle for the book lover on your list
- Get an Echo Dot for your home
- Get a Fire TV Stick
3-month subscription to Audible Want to read more but never have time? If you listen to books as you fold laundry or make dinner, it makes unpleasant tasks so much more fun (you could even wear headphones and listen to books as you vacuum).
Kindle Unlimited Download the free Kindle app and read books as you wait. Make the most of your time in lines at the grocery store, waiting to pick up kids, and even when you’re stopped at a train.
Dash Buttons Use Dash Buttons around your house to quickly reorder and get items delivered to your door within two days. Many Dash Buttons are on sale with an additional promo to save on your first reorder.
Other Stores and Sales
- The Children’s Place has amazing sales on kids’ clothes today, so stock up for school!
- Kohl’s has “Super Sales” on everything from towels to clothing.
- These deals on kids’ clothes and toys at Target are pretty amazing!
And, if you need to keep track of all of your purchases, download this printable planner: